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HomeSummaryDevelop your marketing plan | business.gov.au

Develop your marketing plan | business.gov.au

If you are starting a new business, you need to make a proper plan for marketing. It’s tough and big out there, so a careful plan may help you become more successful. First, analyze your market and see what they want and enjoy. Make goals that are specific to what you analyzed before. Use various strategies like a social media page. Using a search engine optimization will also help you become more visible on the search results page.

Key Takeaways:

  • First you need to identify your market and how you can reach them with your product.
  • Use data that you get from your sources to help develop a better way to reach your audience.
  • Create a budget for marketing. You can do it yourself for cheap, but the professionals will get it done better.

“strengths, weaknesses, opportunities and threats (SWOT) analysis can help you determine where your business fits within the market and your unique selling point.”

Read more: https://business.gov.au/planning/business-plans/develop-your-marketing-plan

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