People will be working from their mobile offices more often than they have in the past.
As a social media marketer, you need to be able to work anywhere and anytime, whether you’re relaxing by the pool, working in a cafe, or on the front porch.
The way we work is changing. With more employers offering remote and hybrid work options, our lives are becoming more flexible and mobile.
If you have a smartphone, you can use one of these 32 apps to help you with your social media marketing campaigns, even if you’re not at your desk.
1. Buffer
One of the most popular social scheduling apps is Buffer. It allows you to post and schedule updates to Twitter, Instagram, Facebook, LinkedIn, and Pinterest.
The app also has analytics to measure performance.
There are free and paid subscription plans to choose from, depending on the size of your business. The paid plans range in price and features.
Get On: App Store | Google Play
2. Restream.io
There are many places where you can find an audience for your live video content. There are a number of platforms that offer live streaming capabilities, including Facebook Live, YouTube, Instagram, Twitch, and Periscope. Each platform has its own audience.
A service like Restream.io lets you share your content on multiple platforms simultaneously.
There are apps you can use on your mobile that will let you connect to a Restream.io server.
3. Later
The app, Later, was originally created to be used with Instagram but has since expanded to include LinkedIn, Facebook, Twitter, and Pinterest.
When using Later, you can schedule when your photos will be published, set up your account to publish automatically using an Instagram Business Profile, and preview what your feed will look like using drag-and-drop functionality.
The paid version of this app includes extra features such as the ability to schedule your hashtags in the first comment to avoid clutter in the caption, the ability to publish multi-photo Instagram posts, and the ability to schedule videos.
Get On: App Store | Google Play
4. Plann
Plann is an Instagram planner that allows you to schedule posts, edit photos, and create stunning story templates using Canva stories. This tool also gives you the ability to post images and videos automatically, as well as letting you know when the best times to post on Instagram are.
Get On: App Store | Google Play
5. Canva
Canva is releasing a new app that will allow users to access pre-made templates and editing tools to create professional designs. There are over 700 font options and special effects that you can add to your text.
Canva provides many features for social media, such as an Instagram story editor, story highlights maker, Facebook posts and covers, Twitter banners, YouTube thumbnails, cards, invitations, and photo collages.
Canva is not only good for social media design, but it can also handle other design needs. Canva is a great platform for creating all sorts of different graphics, whether you need wedding invitations, book covers, memes, or brochures.
Get On: App Store | Google Play
6. REP
The REP platform is a free marketplace where influencers can connect with brands for collaboration. Businesses can post a product to feature on the site, and then influencers can apply to collaborate with the business on the product promotion. Free, paid, and PPC collaborations are available.
The company also offers raffle prizes to influencers and analytics for measuring engagement rate, audience interest, etc.
Get the app on the App Store or access it via a browser on Android.
7. Facebook Business Suite
Facebook has created a vast network of content that includes Groups, Marketplace, and Watch. Running a business page on top of everything else can be difficult to manage.
The Facebook Business Suite (formerly the Pages Manager app) helps you manage everything in one place – posting, commenting, reacting, replying to private messages, updating page settings and images, and tracking statistics.
And the best part? This app is totally free!
Get On: App Store | Google Play
8. Facebook Ads Manager
You need to pay to play. And if you have to do something sitting down in an office, managing ad campaigns is it, right? Wrong.
You can run an entire Facebook ad campaign from your mobile phone using the Ads Manager apps.
You can optimize copy or adjust budgets from anywhere, since every minute is crucial. Upload media from your phone to use in future campaigns.
Get On: App Store | Google Play
9. Iconosquare
Iconosquare is an excellent tool for managing your general Instagram strategy and profile. Whether you’re uploading original content or reposting from another user, content planning and scheduling is easy on the mobile-first platform.
The app allows you to manage multiple accounts, post content, optimize your posts for maximum engagement, and analyze your performance to see how well you are doing. The app has a feature that lets users view analytics, as well as save hashtags and other content.
Get On: App Store | Google Play
10. BeLive.tv
If you want to stand out from the competition on social media, live video is the way to go. It’s one of the most effective types of content you can post, and it can help you climb the ranks of social media algorithms.
All you need is an internet connection. The main advantage of live social video is that it can be broadcast from any location as long as there is an internet connection. It’s great for taking photos on the go, especially if you want to share them on Facebook.
BeLive.tv’s mobile apps let youbroadcast live to your brand’s Facebook followers for free. You could also add branded frames and split-screen interview formats to make your broadcasts more original.
When you go live on a third-party app, it provides a better experience for both you and your viewers. This makes it easier to engage with video in real time.
Get On: App Store | Google Play
11. CoSchedule
CoSchedule is the one-stop for your marketing efforts overview. With customizable workflows, team tracking is more straightforward.
CoSchedule optimizes your content’s publish time for maximum engagement.
You can post on many social media platforms, including Twitter, Instagram, Facebook, LinkedIn, and WordPress.
Available on Google Play and Apple Store
12. Hootsuite
Hootsuite is tool that helps you manage multiple social media accounts, grow your audience, and monitor conversations.
The collaborative dashboard lets a marketing team schedule social media posts on multiple platforms and track industry trends.
Available on Google Play and Apple Store
13. Sprout Social
Sprout Social is favored by large organizations because of its features like social listening, advanced analytics, and smart box.
This publisher has not left out publishing, user engagement, and analytics features.
The Sprout Social platform gives users the ability to plan and publish content on various social media networks like Twitter, Instagram, Facebook, LinkedIn, and Pinterest.
Available on Google Play and Apple Store
14. Sendible
I agency recommend that you use Sendible to manage your social media channels. It’s a great tool that has lots of features, including the ability to see all your channels in one place.
The ‘Services’ feature on Sendible allows users to create channels within their account and select relevant functions.
Available on Google Play and Apple Store
15. Trello
Even social media managers need project management tools. Trello has an offline feature that allows you to be productive even when you’re not connected to the internet. The user can see what tasks need to be completed for social media management, assign these tasks to different team members, and update everyone on the team’s progress.
Available on Google Play and Apple Store
16. SocialPilot
Grouping accounts in SocialPilot helps users to manage content more efficiently by placing similar accounts into categories. This makes it easier to post content to the correct accounts and keeps track of which accounts have been posted to. It also allows users to add a maximum of 10 team members, assign roles, and grant access for post approvals.
Available on Google Play
17. Hyperlapse
Hyperlapse is an easy-to-use app created by Instagram. The app allows users to shoot time-lapse videos and smoothen them out.
The Hyperlapse app allows you to control the speed of your videos and share them straight to Instagram. Click, focus, speed up and share.
Available on Google Play
18. Layout
Layout is an app created by Instagram that gives users the ability to create amazing graphics and layouts. The app allows users to create a single image by dragging, dropping, pinching and zooming multiple images.
Available on Google Play and Apple Store
19. Camera+ 2
If you want to take great pictures that will help you with your marketing, you’ve come to the right place. Camera+ 2 2 is a great choice.
The Camera+ 2 app gives you the ability to set exposure and focus separately, giving you more control over light and dark shots. The app has a lot of different settings for taking pictures, different worlds you can take pictures in, and different special effects you can add.
Available on Apple Store
20. Restream.io
The Restream.io platform allows users to share Live Videos across multiple platforms simultaneously. Platforms such as YouTube, Instagram, Twitch, and Periscope.
In order to stream directly to Restream.io from a mobile device, users need to use a companion app to capture their screen. Although you can’t log in from your mobile device, you can stream from Restream Studio.
Use Restream.io here: Restream.io
21. Spark Camera
Spark Camera has a simple interface. It is a platform that allows users to take pictures and make videos in 1080p HD for Instagram Stories and Instagram TV. This app will enable users to easily access camera controls, edits, and filters.
Available on Apple Store
22. Ripl
Ripl is an app that helps you create and share multimedia content, with a focus on optimizing it for social media. This app lets you create and share animated graphics after tracking your digital engagement. It provides several templates to choose from.
Available on Google Play and Apple Store
23. Smarp
Smarp is a very popular marketing tool for businesses. It’s a communication platform for employees that allows users to share content on social media.
If employees are able to access branding assets on their mobile devices, content distribution will be much simpler.
Available on Google Play and Apple Store
24. Create
“Create” is an innovative multimedia creation app that is compatible with the popular social media marketing apps, which helps improve engagement rates. The app provides users with the tools to create sophisticated graphics, including logos, stickers, and filters with shapes, lines, icons, and advanced typography.
Available on Apple Store
25. Camera FV-5
Camera FV-5 is a professional camera application available for download on Android devices. Camera FV-5 is a camera app designed for professional photographers and photography enthusiasts. It has features like ISO, exposure and white balance, and a user interface available in 30 languages.
Available on Google Play
26. FilmoraGo
Video editing tools can help small businesses create engaging video content for social media.
Advanced video editing features and lack of watermarks or video length limit are some of the reasons FilmoraGo is a favorite.
Available on Google Play and Apple Store
27. Google Analytics
Your social media marketing strategy won’t be successful unless you monitor your social media platforms and occasionally check your website.
Google Analytics allows users to see how different marketing campaigns affect conversion rates. The app allows users to check in while they are on the go.
Available on Google Play and Apple Store
28. Slack
Slack is a great way to keep in touch with your team. The social channel options allow users to communicate and collaborate about specific tasks and projects.
The mobile app has many features, such as smart notifications, advanced searches, and bot help.
Available on Google Play and Apple Store
29. REP
rep can help you promote your posts and campaigns through influencer marketing, making it easier for you to reach your target audience. Rep is a marketplace where businesses and influencers can connect to collaborate on paid or unpaid projects. The social platform also offers analytics to track engagement.
Available on Apple Store
30. AgoraPulse
AgoraPulse provides a social media marketing platform that allows users to schedule and post content individually or in bulk. The ability to engage and analyze is evident through the comprehensive inbox, followers grouping, and social listening functions.
Available on Google Play and Apple Store
31. GoDaddy
GoDaddy Studio (formerly Over)
Apps for creating and editing graphics are always useful for social media marketing, which is increasingly reliant on visual content. GoDaddy Studio is a graphic design platform that is easy to use and provides a wide range of templates to accompany social media posts.
Available on Google Play and Apple Store
32. Snapseed
Snapseed is a photo editing app. Its user-friendly interface is one of the things that makes it a popular choice among social media marketing apps. Photos can be enhanced either manually or automatically by the user without the need for a laptop.
Available on Google Play and Apple Store
Getting Started
Technology is constantly evolving. A social media marketer’s need for integrated
digital marketing apps will only get bigger.With the right social media marketing apps in your arsenal, you can create, strategize, and execute
social media marketing campaigns like a pro in 2022.While it takes some experience to know which ones are right for you (and which ones aren’t), our specially curated list can get you started.
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